State of Agentic Commerce Presnetation Video
Yesterday on Retailgentic, we wrapped up our two-part series on the State of Agentic Commerce as of the start of Q4 2026. We had an executive brief today and I used the opportunity to take the themes from the substack, integrate them in with a bunch of other new material shot a video walking through it all.
If you didn’t have time to read the long-form two parter, this presentation should get you up to speed with all the innovations happening in Agentic Commerce as of 9/30/26.
A PDF of the presentation follows and some interviews and media I mention in the presentation, followed by a quick Dots overview.
Note: if you prefer the Youtube Viewer you can watch it here.
State of Agentic Commerce Presentation Slides
Here are the slides→
You are free to use these in your own presentations, but please reference Retailgentic
References from the Presentation
Instinct website: www.instinct.com
Instinct founder and ceo interview:
ChatGPT Dots
Yesterday at OpenAI DevDays, they announced their entry into the Personal Agent battle, dots. On first blush, it’s more pro than consumer (like GrokBot, but not like Muse). We don’t have access yet, once we do, we’ll post some live demos.
Until then, here’s the launch video:
Scott we are the commerce execution backend for many large B2B and B2C companies. One of the questions I have for you is something you said in minute 48. There are many new ways to get you content. The bots and more importantly the impact of the bots on customer experience are getting worse and worse. For instance I have a customer who is working right now with their Infosec and Infrastructure team to deal with what they call malicious bot crawling. In their voracious appetite for data they are entering like a human through the browser and in the search bar entering search terms that intentionally pull back huge amounts of data like .h, h/brand, .blue, .red, or class. This puts extreme performance pressure on their search engines because the loads coming back with data are huge and no human would ever search in such a way. Both the engine and the infrastructure the engine runs on is not optimized for that kind of behavior. One of the ideas we have been throwing around is creating two optimized infrastructures one for humans with subsecond response and another for bots that will chug away until they produce the result and then using front end CDNs to route the traffic to the appropriate use. This is a B2C customer who wants to support Agentic Commerce. In these new ways to get the major agentic commerce companies data will they then turn off the bot crawling so it's easier to separate who the Retailer wants to get the data too vs every Tom, Dick and Harry who can write a malicious bot crawler causing degradation in site performance for no real gain?
yeah sadly, mcp to chatgpt/amazon/gemini/Muse isn't 'a thing' - you're looking at a mix of datafeeds, metadata on your site and UCP/ACP protocols that are more of a 'pull' than an MCP 'push'.