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OLLY Agentic Commerce Optimization: MarTech & Digital Compliance Director Jennifer Peters On Building an AI Foundation the Right Way
Jennifer is a hands on AEO/GEO/ACO practitioner and generously shares here Best Practices for: FAQs and catalog attributes, measuring agentic…
8 hrs ago
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Scot Wingo
2
Part II/III: What's Next in Agentic Commerce Optimization? Product-Level Context Capture: Where and the Recursive Loop of Compounding
We're going to get deep into loops and why they matter and how (and why) you can build your own context capture loop
Jun 25
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Scot Wingo
5
1
Announcing RetailPlaybook: New Channel Focused on ACO for Amazon/Alexa, Walmart/Sparky and Target/TSA Featuring Andrew Bell
Based on YOUR feedback, Amazon expert, Andrew Bell, joins our content team and today we're launching a new channel (substack+podcast) with a completely…
Jun 24
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Scot Wingo
4
1
1
🚨EXCLUSIVE DOUBLE FLASH!!🚨 Google Universal Cart is Live *PLUS* Target is live on Google Checkout! (Both Powered by UCP)
Big day in Agentic Commerce! I was recording a demo of Target's UCP Cart launch , one of my accounts has the Universal Cart live and you get to see it…
Jun 19
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Scot Wingo
10
1
1
FLASH: Shopify's Spring Edition: Top Four Agentic Commerce Features Deep Dive
We go deep into four features with the most agentic commerce focus with an overview of the new feature and then a Q+A with a Shopify representative
Jun 17
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Scot Wingo
6
1
Ads in the Answer Engine: Roger Dunn, CCO, Thrad on Agentic Commerce, ChatGPT Ads & the Snowflake Economy
Roger Dunn, Chief Commercial Officer at Thrad, joins Scot to map the new ad layer forming inside AI answer engines: the formats, the economics, and why…
Jun 16
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Scot Wingo
4
🚨BREAKING: Claude Has Product Cards! Plus Adobe Reports 138% y/y Growth in AI Driven Retail Traffic and Much More!
Claude throws a big curveball coming into Holiday 26 *PLUS* Adobe drops a ton of great datapoints on AI traffic growth and it's time to update…
Jun 16
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Scot Wingo
6
3
1
8 Meaty Agentic Commerce News Stories from the Last Week that Revealed New Trends and Data That Flew Under the Radar
Fresh data on Amazon, ChatGPT, Gemini, Claude, AI Ad systems, Europe Agentic forecasts, Brands are falling behind and Can you guess P&G's Top Prio?
Jun 14
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Scot Wingo
10
1
2
✨Retailgentic Exclusive 👀 First Look : ShopAgentic's Huge Pre-seed Round is a Bet On An Agentic Native Platform Being Built By Experienced…
ShopAgentic's co-founders: Alexander Ringsdorff (CEO) & Kai-Thomas Krause (CPAO) give us an exclusive first look at their round, what they are building…
Jun 11
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Scot Wingo
8
3
🙂🚨FLASH: Sparky Now Available on Web: Walmart Unleashes Sparky on the World!🚨🙂
We have the first walk through on this new upgrade to the Sparky experience. Watch out Alexa, Sparky is coming for you!
Jun 9
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Scot Wingo
5
2
Part I/III: The Next Phase of Agentic Commerce Optimization: Context Capture.
9 Months after unveiling the ACO framework it is time to ⬆️ LEVEL-UP ⬆️. This three part series will reveal a new strategic priority+framework. It all…
Jun 9
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Scot Wingo
11
2
2
May's Top Agentic Commerce News (we didn't cover yet): Elon/SpaceXAI Enter the Arena, Survey Data, New Forecast, Ads+AI and Much Much More!
In addition to May's Google (UCP, Universal Cart, Conversational Attributes) and Amazon (Rufus->Alexa for Shopping) news, there was a truckload of new…
Jun 6
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Scot Wingo
6
1
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